According to T-Mobile's CTO, Neville Ray, T-Mobile customers with smartphones use an average of 760 MB of data each per month. This is roughly the amount of bandwidth it takes to watch 3 streaming movies on Netflix on a smartphone. That doesn't seem like all that much, but when comparing the amount to other smartphone users, the results are shocking. The average U.S. smartphone uses just 210 MB in a month, and even app-heavy giants like the Android and Apple iPhone only use around 350 MB in a month.
These numbers have grown drastically in just the last few years. In fact, comparing the amounts given five years ago and the amounts given now, customers now use an average of 146 times more than they did in 2007. So what has made these users so eager to gobble up more with their phones? One possibility is the fact that, as of January 25, 2012, the company now offers free wifi hotspot access for the smartphones that support it. This lets its customers easily go online, and with the data plans going all the way up to 10 GB per month (that's up to about 40 streaming Netflix movies), customers know that they're unlikely to go over any time soon.
Even the 42Mbps HSPA+ enabled HTC One S handset averages only 1.3 GB a month. This means most users are highly unlikely to go over their data cap. Users are likely to feel as free as if they could send free text messages and make free voice calls and, while they are prepaid rather than free, it does mean they can make liberal use of the virtual space they have.Plans like the ones offered by T-Mobile make it easier than ever for extremely active smartphone users to get the most out of their phone. Smartphone customers without such data-friendly plans may seek out websites that allow them to send free text online. These sites are very appealing to those who worry about going over on their plans and want to send free text messages for the remainder of the month, but with the plans offered by T-Mobile, the numbers report indicates that customers very rarely resort to trying to send free text online. They are happily using the options their phone carrier has provided to them.